News
Our latest press & announcements.
By Ashley Finlayson
May 19, 2026EMG’s Maven named Best Ad Tech Innovation at 2026 Digiday Video and TV Awards.
EMG’s Maven platform was awarded Best Ad Tech Innovation by Digiday for unifying planning and reporting for streaming campaigns—connecting ad exposure directly to measurable dealership performance and market impact.
11 min read
New study from SiriusXM and EMG shows 21.8% increase in local market share for auto dealerships that combine Connected TV with programmatic Digital Audio.
A new study from EMG, in collaboration with SiriusXM Media, highlights the effectiveness of cross-platform streaming for driving vehicle sales.
Digital Dealer: “EMG introduces dealership analytics platform Maven.”
Digital Dealer takes a closer look at EMG’s new analytics platform, Maven, and how it’s helping dealerships grow market share with local market analysis and streaming advertising.
Yahoo Finance: “EMG Launches Maven: A Streaming Analytics Platform Built for Automotive Dealerships Providing an Average 21.8% Lift in Market Share.”
In a recent feature, Yahoo Finance spotlights EMG’s newly launched Maven platform, which helps automotive dealerships boost local market share by an average of 21.8% through data-driven, localized streaming campaign insights.
EMG launches Maven: A streaming analytics platform built for automotive dealerships providing a potential 21.8% lift in market share.
EMG introduces Maven, a streaming analytics platform built on millions of dealership conversions, empowering car dealerships with real-time, actionable insights into campaign performance, local competitors, and market share growth.
AutoSuccess: “Connected TV Advertising for Car Dealerships with Brett Hall of EMG.”
Brett Hall of EMG joins AutoSuccess' Brian Ankney in a discussion on developing streaming strategies and real ROI for car dealers.
Digital Dealer: “Mastering Streaming Ads: Key Trends and Practical Tips for Dealerships.”
Streaming ads can drive real results for dealerships—if they get the basics right. EMG’s Brett Hall shares key trends and practical tips to help dealerships succeed on streaming.
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