About EMG
Only streaming.
Only automotive.
EMG builds streaming advertising technology and solutions that help franchise dealerships nationwide grow their market share.
What we do
EMG is the first and only streaming advertising company dedicated exclusively to automotive. Optimized from millions of attributed dealership conversion data points, EMG's purpose-built technology and data-driven execution help dealerships connect with in-market buyers and achieve measurable market share growth.
As pioneers in streaming advertising, EMG is redefining how dealerships leverage Connected TV and streaming audio to win in their markets.
Our story
Founded in 2015 by CEO Brian Singleton, EMG set out to achieve a bold vision: helping direct response marketers achieve positive ROAS with last-click attribution in programmatic advertising. Despite initial skepticism, we optimized every aspect of the ecosystem—from auction mechanics to supply paths and audience insights—resulting in the management of millions in digital ad spend.
In 2017, we pivoted to the emerging world of Connected TV (CTV), delivering digital-grade analytics with the branding power of TV. By 2023, we focused exclusively on the automotive industry, leveraging our data and attribution expertise to drive growth for automotive brands and dealerships.
Testimonials
A trusted name in automotive
and streaming.
Hear firsthand from dealerships, ad agencies, and streaming leaders about their experience with EMG and the results we've delivered.
EMG’s expertise working in streaming with Automotive clients is unmatched. They are always finding innovative ways to unlock custom, first to market opportunities for their clients, while also driving efficiency and results. Their extensive background working with Auto brands makes them a best in class agency for these brands.
Sarah Zeitlin
Ad Sales, Automotive, Roku
We've seen firsthand the results EMG has achieved for their retail automotive clients on our platform. Their deep expertise, data-driven approach, and commitment to excellence consistently help their clients win. We're excited to continue growing alongside them as this ecosystem evolves and matures.
Rick Fellen
VP National Sales Automotive, Tubi
EMG, hands down, can help automotive advertisers maximize their reach, improve engagement, and ultimately drive more sales through their approach to Automotive Streaming advertising. Since EMG is 100% focused on streaming advertising, they can provide precision targeting, higher engagement, and better budget control, making them a superior choice for any advertising agency or automotive marketer.
Ron Rabune
Agency Channel Manager, Experian Automotive
EMG is the go-to partner for retail automotive because they connect what matters – qualified audiences, premium streaming inventory and business outcomes. Their focus is not on CPM’s or proxy KPI’s, they focus on offline sales and market share growth, truly validating their clients’ investment in streaming.
Matt Mendez
Senior Director, Client Development, The Trade Desk
EMG provided guidance on budget, audience targeting, Connected TV & Digital Audio allocation, and geo-targeting. After the conclusion of the 90 day pilot campaign, there was a noticeable difference in walk-ins to the store.
Brandon Hale
General Manager, Audi Fletcher Jones
EMG was instrumental in transitioning our portfolio to Connected TV and other programmatic channels and solutions. Their partnership with Manning has been a win-win.
Janice Englishmen
Media Planning & Strategy, Manning Agency
EMG’s expertise working in streaming with Automotive clients is unmatched. They are always finding innovative ways to unlock custom, first to market opportunities for their clients, while also driving efficiency and results. Their extensive background working with Auto brands makes them a best in class agency for these brands.
Sarah Zeitlin
Ad Sales, Automotive, Roku
Careers
Help us do even better.
Join us in revolutionizing what streaming advertising can do for the automotive industry.
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