Channels


Streaming Audio

Reach and engage auto-intenders with targeted Audio ads whenever they are streaming music, news, or podcasts.

What Is Audio advertising?

Audio advertising refers to the practice of promoting products, services, or brands through audio-based mediums. It involves the creation and dissemination of advertisements designed specifically for audio platforms such as radio, streaming music services, podcasts, and voice-enabled devices.

Why automotive brands should advertise on Audio?

With audio ads, dealers can integrate their brand into in-market shoppers everyday routines in a distraction-free environment, creating a uniquely personalized ad experience around their interests.


Audio Facts & Stats (USA)

M+

Audio streaming
users


%

Of people consume music via Audio


%

Of consumers use ad-supported Audio services


3.1M+

Users In-Market for a Vehicle


Auto-Intender Households Reached


Tier 2 and 3 Campaings Managed

Our Streaming Audio Partners

The advantages of Streaming Audio with EMG

01

Brand Safety

Your ads will only run on premium services that align with your brand and messaging.

02

Transparency

Know where every single impression was placed with your campaign and all associated metrics.

03

Scale

Through countless integrations and partnerships, it’s easier to ask who we don’t work with versus who we do.

04

Fraud Protection

Fraudulent ad impressions don’t visit dealerships or submit leads. Simply put, “Fraud doesn’t convert” and so we remove any Audio inventory that doesn’t perform.

Recent highlights

Meet the Strategy Engine: A new way for dealerships to build data-backed streaming campaigns that grow local market share.

November 18 • 2025

Streaming has become essential in retail automotive marketing. It’s where a majority of local car shoppers spend their time, and it delivers reach, ...

PMAs and DMAs fall short: why dealerships should advertise in their Local Market Area

December 9 • 2025

Geotargeting shouldn’t be guesswork. Your streaming campaign should be grounded in real shopper behavior, not broad assumptions or outdated boundari...

Inside Maven: The Strategy Engine’s methodology

November 7 • 2025

The Strategy Engine applies a multi-dimensional analytical framework to map a dealership’s true market opportunity, then build the strategy to captu...

Frequently Asked Question


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