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By Ashley Finlayson
January 7, 2025
Connected TV wrapped: 2024 highlights and 2025 predictions.
Your CTV Wrapped has arrived! As we bid farewell to 2024, let’s take a moment to celebrate the evolution of Connected TV (CTV)—with a nod to one of our favorite audio advertising partners, Spotify. This year, CTV reshaped how we consume content and interact with ads. From the explosive growth
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Recent highlights.
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EMG's Brett Hall on mastering streaming ads: Key trends and practical tips for dealerships.
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EMG shares 3 streaming trends in automotive: Considerations for 2025
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The great TV shift: How streaming is reshaping entertainment
Traditional TV isn’t what it was a decade ago. The days of steady cable subscriptions are giving way to cord cutting, major corporate restructurings, and a streaming boom that’s redefining how we watch our favorite shows and sports.
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