Tech specs
Follow these creative requirements to maximize the distribution of your Connected TV, Digital Audio, and display ads.
Streaming ads
| Attribute | Connected TV | Digital Audio |
|---|---|---|
| File Extensions | .mp4 or VAST tag* | .mp3, .ogg, or .wav |
| Duration | Exactly 00:30:000 | Exactly 00:30:000 |
| Video Bitrate | At least 19,000 Kbps | N/A |
| Dimensions | 1920x1080 | N/A |
| File Size | 500 MB to 10 GB | 2.2 MB |
| Frame Rate | 23.98 or 23.97 | N/A |
| Audio Sample Rate | 48 rHz | N/A |
| Audio Bitrate | 192 Kbps | 192 - 320 Kbps |
| Audio Bitrate Type | N/A | Constant |
| ProRes Codec Type |
ProRes 422 HQ ProRes 422 Standard |
N/A |
| Audio Channels | 2 Channels (Stereo) | N/A |
CTV file type recommendation: *VAST tag
VAST tags are the most efficient CTV format, enabling one-way communication to reduce technical errors and supporting robust tracking for full performance visibility.
Supported third-party ad servers for VAST tag delivery.
The following ad servers are publisher-approved for VAST tag delivery:
- Campaign Manager 360 (CM360)
- Flashtalking
- Innovid
- Sizmek
- XR Extreme Reach
Tools to take your creative further.
Everything you need to elevate your creative.
View all creative resources in one place.
Quickly check your video length before submission.
Copyright © 2025. All Right Reserved