Rejection support
Address and prevent streaming creative rejections from publishers to ensure optimal delivery.
Connected TV ad rejections
Learn how to fix the most common CTV creative rejections.
Low video bitrate
A video bitrate refers to the amount of data used to encode a video file per second (measured in Kbps), determining the video’s quality and file size.
Reason for Rejection:
A low bitrate often leads to poor visual quality, such as blurriness or low resolution, which is unappealing to viewers and fails to meet most streaming platform standards.
Solution:
Ensure the VAST Tag’s XML request includes media files within these bitrate ranges:
- 5,000 – 10,000 Kbps
- 10,000 – 20,000 Kbps
- 20,000 – 30,000 Kbps
Each range must be covered by at least one file to maintain high image quality and meet platform standards. Files outside these ranges risk rejection, affecting campaign delivery.
Duplicate frames
Incorrect duration
Low audio bitrate
The key requirements for CTV ad acceptance.
Bitrates within the following ranges:
- 5,000 – 10,000 Kbps
- 10,000 – 20,000 Kbps
- 20,000 – 30,000 Kbps
No duplicate frames in the video asset
Exact video duration of 00:30:000
Audio bitrate of at least 192 Kbps with a
sample rate of 48 kHz or higher
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