Unlock tailored streaming strategies in Maven’s Strategy Engine
Ad inventory
Advertise on every ad-supported streaming service
Audience targeting
Target car buyers at every stage of consideration
Reporting & analytics
Gain actionable insights and detailed performance metrics
Attribution
Access powerful insights in Maven’s Insights Dashboard
Published on January 27, 2025
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No, EMG focuses exclusively on CTV devices for streaming video ads. After extensive testing, we found that CTV outperforms OTT devices like mobile and desktop by 32%, offering a more immersive, living room viewing experience that drives better performance.
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