Creative Tech Specs
Follow these creative technical specifications to maximize the distribution of your CTV, audio, and display ads. To easily measure the exact duration of your video and audio ads, use this measurement tool.
Streaming ads
| Attribute | CTV | Audio |
|---|---|---|
| File Extensions | .MP4 or VAST Tag* | .MP3, M4A, or .WAV |
| Duration | Exactly 00:30:000 | Exactly 00:30:000 |
| Video Bit Rate | At least 19,000 Kbps | N/A |
| Dimensions | 1920x1080 | N/A |
| File Size | 500 MB to 10 GB | N/A |
| Frame Rate | 23.98 or 23.97 | N/A |
| Audio Sample Rate | 48 rHz | N/A |
| Audio Bit Rate | 192 Kbps | 160 Kbps |
| ProRes Codec Type |
ProRes 422 HQ ProRes 422 Standard |
N/A |
| Audio Channels | 2 Channels (Stereo) | N/A |
VAST Tag = Most efficient CTV file type
*Using a VAST Tag prevents technical errors by offering streamlined, one-way communication between ad servers and video players. Additionally, VAST Tags provide tracking information, allowing all parties to see a comprehensive overview of ad performance.
Maximize the distribution of your video and audio ads
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