Auto Dealer Today: “Streaming Analytics Platform Launched for Auto Dealerships”
Auto Dealer Today features Maven, EMG’s streaming analytics platform, highlighting how it uncovers local market share trends and powers strategies to grow through streaming.
July 10
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EMG, a provider of streaming advertising solutions for retail automotive, launched Maven, a streaming analytics platform purpose-built for automotive dealerships.
After months in beta with select partners, Maven is now available to all current EMG clients running Tier 3 campaigns, beginning with its first live interface: the Insights Dashboard.
Backed by eight years of data across thousands of campaigns from more than 1,400 dealerships, Maven is a streaming analytics platform that translates complex data into dealership-ready intelligence. EMG says it makes it easier for dealerships to see what’s working, what isn’t and what to do next.
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