Creative-as-a-Service

Turnkey, OEM-Compliant CTV Creative for Dealerships

Maximize the impact of your media investment with Connected TV creative tailored for retail automotive.

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Offering


Dealer creative optimized for Connected TV

EMG’s Creative-as-a-Service dealerizes the latest national video assets from every OEM, enabling any dealership to effortlessly launch streaming campaigns with personalized, OEM-compliant creative.

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Results


Creative that converts

EMG’s Creative-as-a-Service delivers CTV and display creative that embodies our top creative standards. Designed to meet our technical specifications and best practices, our creative ensures audience engagement, OEM-compliance, and seamless publisher acceptance.

Fast turnaround

Fast turnaround

Custom creative created in just a few days, without sacrificing quality

Cost efficient

Cost efficient

Our turnkey, templated process ensures we deliver highest-performing creative at the best price

Better performance

Better performance

Unmatched experience in building creative that drives engagement, traffic, and increased sales


Features


Explore the features

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Seasonally
          Refreshed

Seasonally Refreshed

Receive at least one creative refresh per season, ensuring your streaming campaigns stay relevant and engaging.

Dealerized

Dealerized

Enables logo insertion, watermarking, and a customized end card so your call to action is clear and compelling.

Automated

Automated

Receive new creative just two business days after your request, ensuring a swift and early launch.

National OEM
          Video
          Assets

National OEM Video Assets

Access high-quality, nationally relevant video footage from all OEMs, featuring top models and OEM incentives for your creative.

Built on Best Practices

Built on Best Practices

Receive creative that’s perfectly aligned with optimal technical specifications and best practices, ensuring high audience engagement.

OEM-Compliant

OEM-Compliant

Our creative, crafted using OEM video assets showcasing the latest models and incentives, is refreshed seasonally and has been accepted by all OEMs to date.

Ready to receive turnkey creative?

Maximize efficiency, savings, and performance with Creative-as-a-Service.


Creative Hub


Explore our Creative Education Hub

Your comprehensive guide to top-performing CTV, audio, and display creative. Explore technical specifications, best practices, visual examples, and creative rejection support.

Frequently Asked Questions

Does my campaign need all three market groups?

Does EMG support first-party data?

How often does EMG update their audiences?